08 November 2018

Orange says mobile money is now one of its top growth drivers in Africa.

This year marks the 10th anniversary of Orange Money which was first launched in Côte d’Ivoire. Since then, the operator says the service has been rolled out across 17 African countries and currently has around 40 million customers.

It claims Orange Money’s “accelerating” growth and sales rose 60 per cent from 2016 to 2017, and that the value of transactions carried out on the platform reached EUR26bn last year.

As a result, Orange says mobile money is now one of the group’s top growth drivers in Africa, particularly in Côte d’Ivoire, Mali, Burkina Faso, Senegal and Cameroon.

In some countries, it says the service gives close to 50 per cent of users access to banking services in areas with low levels of bank usage.

The company is now expanding its platform by offering lending and savings services directly via mobiles.

As part of an initial launch in early 2018, these services are currently available through partners to Orange customers in Mali and Madagascar.

Orange adds that international transfers are another strong area of development.