06 March 2019

Infinidat, the software-centric data storage solutions firm, has appointed ICT distribution company, Pinnacle, as its primary distributor in South Africa. 

Infinidat, which is based in both the US and Israel, plans to grow its customer base in South Africa, as well as enable Tier 1 enterprise customers to leverage its proposition of “high availability, high performance” and the lowest possible TCO at multi-petabyte scale. 

Both companies said the distribution partnership is “an ideal strategic fit”, as the Alviva Group, Pinnacle’s Holding company, also has longstanding relationships with many of Infinidat’s alliance partners such as VMWare and Cisco, as well as with with Commvault, Mellanox and others. 

“This partnership is especially critical for us, as our go-to-market strategy is wholly focused on a channel model,” said Hayden Sadler, Infinidat country manager for South Africa. “Customers will be more exposed to our value proposition and understand the company’s innovative and disruptive architecture.” “This will not only save customers money, but also give them more capacity, reliability and better performance than any other data storage solution they’ve previously used.”