14 March 2023
Ronan Rafferty has joined Sepura’s sales team in Australia, taking the role of country manager. He joins at an exciting time for Sepura as they deploy the first VHF TETRA terminals to the market and continue develop opportunities for broadband solutions.
Rafferty will be taking over leadership of the team from Doug Bowden who is planning to retire later in 2023. He has the opportunity to build on Sepura’s considerable success in Australia, where over 120,000 TETRA radio terminals have now been deployed, primarily in mining but also on transport, utilities, and commercial sites.
Rafferty joined Sepura having previously worked for JVCKENWOOD Australia where he managed the communications and professional divisions, primarily selling radio terminals and solutions to mission critical organisations across Australia. Prior to this Rafferty lead a division within IBM supporting global software solutions in Dublin, Ireland.
“I can’t wait to get started! It’s been really exciting spending some time with the team and understanding about our new products heading to market – VHF TETRA is a huge opportunity for Sepura and we are now seeing real traction with our hybrid broadband solutions which offer real advantages to mining companies in supporting their operations,” said Rafferty. “I am looking forward to really getting to know our partners in Australia and helping them to continue to grow their mission critical business.”
“Doug and the team have done a fantastic job in building up Sepura’s presence from a standing start to be the market leader in critical communications for mining in country,” said Terence Ledger, regional director for Middle East & APAC. “We want to build on this with Ronan’s appointment and my own focus on Australia, to ensure we can support our customers looking to transition from narrowband to broadband solutions.”