17 June 2025

Vodacom Group has announced the appointment of Mohamed Abdallah as the Chief Executive Officer of Vodacom’s international markets and Vodafone Egypt.

This strategic move marks a key milestone in Vodacom’s ongoing efforts to streamline its operations, foster growth, and improve customer experiences in alignment with its Vision 2030 ambitions.

Currently serving as CEO of Vodafone Egypt, Abdallah will now take on a broader regional leadership role, overseeing operations in Egypt as well as other African markets including the Democratic Republic of Congo (DRC), Lesotho, Mozambique, and Tanzania. This unified leadership structure aims to drive operational excellence and strategic growth across Vodacom’s key markets.

Under this new arrangement, Abdallah will oversee the CEOs of Vodacom DRC, Lesotho, Mozambique, and Tanzania, all of whom will report directly to him. Abdallah will continue to report to Vodacom Group CEO Shameel Joosub.

“Mohamed is a seasoned executive with a strong record of delivering results. His leadership will be vital as we expand our international portfolio and deepen our purpose-led strategy across Africa,” said Joosub.

Abdallah, who joined Vodafone Egypt in 1998, has held numerous senior roles, including enterprise and consumer business director. Under his leadership as Vodafone Egypt CEO, he delivered significant growth across consumer, business, and financial services, strengthening Vodafone Egypt’s market position.

“Taking on this position is an honour. I am passionate about driving connectivity and innovation to empower individuals and businesses across Africa. Vodafone Group is uniquely positioned to shape Africa’s digital future, and together with Vodacom’s talented teams, we will work to build a more inclusive digital society that accelerates socio-economic development across the continent,” said Abdallah.